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Piaget’s Retro Revival Heralds A New Era For An Icon

An elegant tribute to its golden age
A collage of Piaget timepieces
Image: Supplied

In an era obsessed with smartwatches, Piaget is having none of it. The maison has made a bold return to a much-loved silhouette that was a cult favourite back in the 1960s. They don’t beep loudly. Or interrupt you mid-conversation. The only distraction is their undeniable beauty. The new series of trapeze watches returns to the wrist with the Sixtie collection, launched at Geneva’s Watches and Wonders in April.

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The year 1969 marked a turning point for Piaget and the wider watchmaking world. Staying true to the family vision to “Do what has never been done before”, the original trapeze watches emerged during Piaget’s golden era of audacity, when the family unveiled its boundary-shattering 21st Century collection. Under designer Jean Claude Gueit’s visionary direction, timepieces transcended functionality to become wearable sculptures.

Among these avant garde creations, the trapezoid shape quickly established itself as a cult design. This iconic shape defies convention, mirroring the famous trapeze dress by Yves Saint Laurent. Now, nearly six decades later, the Piaget Sixtie collection resurrects this heritage, and each piece that emerges from Piaget’s Ateliers de l’Extraordinaire channels the rebellious spirit that defined an era when rules existed primarily to be broken. “At Piaget, a timepiece is first and foremost a piece of jewellery,” Yves Piaget famously said, and the Piaget Sixtie collection clearly honours this approach.

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Its interlaced trapeze-shaped links gently drape over the wrist, while finely chiselled gadroons on the bezel pay homage to the iconic Piaget timepiece once worn by Andy Warhol (that’s art appreciating art for you). The satin-finished dial is a lesson in restrained elegance. Golden hour markers and baton hands complement Roman numerals.

As always with Piaget, nothing here is accidental and everything is considered. The asymmetrical rounded shape makes Sixtie instantly recognisable across a crowded room.

These timepieces offer something increasingly precious: silent elegance. No vibrations, no alerts, no demands for attention – just exceptional craftsmanship that measures moments rather than managing them.


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